Interest driven mobile targeting and mCommerce.

Mobile App Developers

Mobile is very personal! Your users deserve the perfect reward/deal at the right time and the right place.

Multiply your CTR with Vufind's interest-based targeting!

To integrate Vufind's interest recognition platform, you'd need to use as many of Vufind's APIs as can be integrated seamlessly into your app/game in order for us to build a complete and accurate interest profiles and interest graph of your user community. The more signals you provide to us, the more the interest graph engine can resolve conflicts, corroborate the interests, etc.

The Vufind interest graph and interest profiles for your users are associated with the user-id you choose to submit in the APIs. If you submit facebook-id or twitter-id, then we will try to leverage the social graph data as well. However, this is totally optional.

The APIs will be launched in private beta soon, however, we wanted to share with you a taste of what they will look like. If you have a mobile app or location-aware game with a million users or more and would like to partner with us as an early adopter to provide awesome targeting of ads/rewards/deals to your users, we'd love to hear from you. Please contact us using the form or on biz@vufind.com.

VuGraph APIs

Photo API: vuSubmitUserPhoto

Vufind analyzes photo for interests, and updates user interest profile.

https://api.vufind.com/v1/vuSubmitUserPhoto

Submit a Photo to be analyzed for interests.

HTTP Method

POST

Requires Acting User

Yes

Parameters

name type description optional
appid int your apps unique id no
uid int your apps unique userid no
fbid int facebook id of the user yes
tid int twitter id of the user yes
photoURL string URL of the photo no
object-list array optional list of objects to search for in the photo optional

Response

If no interests were found based on this photo, the method returns false, otherwise, it returns true.

Privacy Note: Photos submitted are not stored persistently on Vufind, and you don't have to supply facebook or twitter ids for the user.

Video API: vuSubmitUserVideo (premium feature)

Vufind analyzes video for interests, and updates user interest profile

https://api.vufind.com/v1/vuSubmitUserVideo

Submit a video to be analyzed for interests

HTTP Method

POST

Requires Acting User

Yes

Parameters

name type description optional
appid int your apps unique id no
uid int your apps unique userid no
fbid int facebook id of the user yes
tid int twitter id of the user yes
videoURL string URL of the video no
object-list array optional list of objects to search for in the video optional

Response

If no interests were found based on this video, the method returns false, otherwise, it returns true.

Privacy Note: Videos submitted are not stored persistently on Vufind, and you don't have to supply facebook or twitter ids for the user.

Checkin API: vuSubmitUserCheckin

Vufind adds location data in user's location interests

https://api.vufind.com/v1/vuSubmitUserCheckin

Get details of a checkin.

HTTP Method

POST

Requires Acting User

Yes

Parameters

name type description optional
appid int your apps unique id no
uid int your apps unique userid no
fbid int facebook id of the user yes
tid int twitter id of the user yes
checkin string no

Response

A JSON array of all checkins of the user.

User Interest Profile API: vuGetUserInterestProfile

Vufind returns the interest profile of user as JSON array keywords and weights

https://api.vufind.com/v1/vuGetUserInterestProfile

Get user's interests

HTTP Method

GET

Requires Acting User

Yes

Parameters

name type description optional
appid int your apps unique id no
uid int your apps unique userid no
fbid int facebook id of the user yes
tid int twitter id of the user yes

Response

VuInterestProfile: a JSON array of interest keywords and their corresponding relative strength as a % [0..99]